At this point you are likely saying “we get it, we get it, you went to Europe. It was awesome, you visited Pagani and Ferrari, and Ferrari“. Well I’m not nearly done folks, because today we’re continuing our trek through the Bologna region to Sant’Agata Bolognese, Emilia-Romagna, Italy to visit Automobili Lamborghini S.p.A. This should be fun, and I promise not to use any “pretty sure that’s a Lambo dude” jokes and/or memes.
Getting There
Its no big secret that old man Lambo got his start building tractors in 1948. And it’s still apparent that Lamborghini is very much nestled in an incredibly agriculturally focused region. Take a look, it was fields as far as the eye could see until you come upon a little slice of carbon fiber amongst the crops.
The contrast is striking, both visually and from an economic standpoint. Seeing a $200,000+ Aventador parked along a country road with such a rural backdrop makes you ponder what the locals think about their neighbors. Most likely, as proud Italians, they still get excited to see the product of their homeland. Of course, they may have some disdain for the ostentatious nature of the business. Regardless, I didn’t come all the way to Italy for a socioeconomically focused experience, I came here to see some Lamborghinis. And see them I did, as you walk along Via Modena from the visitors parking lot, you get a clear view into the factory area and front gate of Automobili Lamborghini. Pretty sure that’s an Audi, dude. Well, until they produce a sedan, I guess offerings from parent company Audi will have to do.
But this won’t be like Pagani, where I have to ring a buzzer (can you do that?) to get in. No, the gate ends, and you get to walk right up to the beautiful museum. One that you can just walk into anytime you want. Virtually, via Google StreetView. That’s pretty cool, honestly, having experienced that prior to the trip, I felt like I had been there before when I walked into the actual building.
Lower Level
Upon entering Museo Lamborghini, it was unclear as to whether or not I was supposed to go see the lady off to my left wearing a headset and looking official behind a desk. So I didn’t. I found myself drawn towards sheet metal, fiberglass and other swoopy, exotic, pretty, things. Downstairs is the old stuff, and I say that with the utmost respect. But much like my thoughts and feelings during the visit to the Ferrari museum, I was anxious to see the modern cars. Still, you can’t not be exited to see a Countach, Diablo, Rambo Lambo, and the like.
Upper Level
I spent some time downstairs, I promise, but I was incredibly exited to see some of the stuff I knew via Google was upstairs. And it was not disappointing, see for yourself.
Miura concept
Concept S
Reventón
Sesto Elemento
Estoque
LP 650–4 Roadster
Egoista
Asterion
Outside
On my way out, there were more surprises including this pristine 400GT and an original Miura. The latter was out and about driving around Bologna with camera cars following it, but here is the GT.
And then this happened. Video coming soon, it was quite a sight to see a Gallardo cop car escorting two Huracan’s and followed by a BMW Polizia vehicle.
That about sums up the visit, the Lamborghini museum ranks as a must-see if you are wandering across Italy. The one-off concepts and classic Italian supercars are right there for you to get close to, I highly recommend it. Off to Germany next for what was easily the best museum of the trip.
Bonus Images
